Explore Instinct raw recipes

5 reasons to transition your pet to a raw diet

A dog eating out of their bowl above a cat next to their bowl A dog eating out of their bowl above a cat next to their bowl
1

Real ingredients you can recognize

Made with meat, fruit and vegetables plus other high-quality ingredients.

2

3x more real meat and organs than kibble*

Raw food means more animal-based protein pets need to thrive.

*Compared to Instinct® Original kibble.
3

Nutrient dense

Instinct Raw provides more beneficial nutrients because it’s raw, with more nutrients intact than kibble.

4

Minimally processed

Less processing helps improve digestion and nutrient absorption for pets.

5

Benefits backed by research

May reduce skin sensitivities and strengthen your pet’s immune system.

Reap the raw benefits

Food is one of the most important choices you can make for your pet. Here are the most common changes pet parents have seen:

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Increased energy and vitality

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Better digestion

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More mealtime excitement

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Relief from food sensitivities

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Improved skin & coat

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Improved weight

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